Print advertising is still current and is still lucrative.
%
Over 55% of all consumers trust print marketing more than any other advertising method – Infotrends
The statistics still say it. Traditional advertising methods are still active and sought after.
The possibilities of advertising are huge and they are open to everyone. Unfortunately, however, most companies who advertise make one crucial mistake.
They leave their advert design up to the publication they’re advertising in.
Newspapers and advertising companies will offer to create your advert for you as part of the advertising fee but if you take the time, and the initial extra expense, of using a professional design consultancy like Adventure you will be assured that your advert will:
- Immediately sell your benefits, service or offer
- Attract potential customers with a clear, enticing headline
- Ensure the body text sells your product/service without becoming overwhelming
- Stand out and most importantly, be memorable
- Leave the potential customers with an easy way to contact you
- Be clearly recognizable as ‘your brand’
The difference a professionally designed advert makes is easy to see. Just flick through your local paper and we bet you can find an advert designed by a design agency! Don’t waste any of your all-important advertising budget with a poorly presented ad. You will be throwing money down the drain.
