What is this ‘looking after my website?’ Why do I have to look after my website?
It’s actually not a ‘swiz’. Just as you must look after your car or appliances, you must also look after your website.
Maintaining your website is crucial for several reasons:
- Performance: Regular updates and maintenance ensure your website runs smoothly and quickly, providing a better user experience.
- Security: Keeping your website’s software and plugins up to date helps protect it from security vulnerabilities and cyber attacks.
- SEO: Regular updates with fresh content and optimization improve your search engine rankings, making it easier for potential customers to find you.
- Functionality: Regular checks and updates help ensure all features and links work correctly, preventing user frustration and lost business opportunities.
- Professionalism: A well-maintained website reflects positively on your business, showing that you care about your online presence and user experience.
Taking care of your website helps keep it secure, functional, and appealing, ultimately supporting your business’s growth and success. For something as critical to your business as your website, it’s really important to give it the attention and care it deserves.
Ideally, we recommend website care that includes studio time because looking after your website and regularly updating and reviewing it will help you stand out from your competitors.